April 9, 2018

Risk Factors: “Trade War” Disclosures Trending?

This MarketWatch article says that some companies have included the potential impact of a trade war in their Form 10-K “risk factors” disclosure.  The article provides some examples of companies that have flagged the current unpleasantness between the U.S. & China as a potential risk – and suggests that more companies may opt to address the risks of a trade war in future filings.

This Form 10-K (pg. 26) from TravelCenters of America has the most extensive disclosure among the examples cited in the article.  This excerpt provides a summary:

“Any changes in U.S. trade policy could trigger retaliatory actions by affected countries, resulting in ‘trade wars,’ in increased costs for goods imported into the United States, which may reduce customer demand for these products if the parties having to pay those tariffs increase their prices, or in trading partners limiting their trade with the United States,” according to TravelCenters’ filing. “If these consequences are realized, the volume of economic activity in the United States, including trucking freight volume, may be materially reduced. Such a reduction may materially and adversely affect our sales and our business.”

The article cites two other companies – Fossil Group (pg. 27) and Amphenol (pg. 13) – that disclosed the risk of a trade war in their 10-Ks. However, unlike TravelCenters, their disclosures were not broken out under a separate caption. Instead, they were included in a bullet point list of various risks associated with their operations.

Based on a recent Edgar search for 10-Ks referencing “trade war” or “trade wars,” it looks like the approach taken by Fossil Group and Amphenol is more typical – at least so far. I found a total of twelve 10-Ks that contained either of these terms. And only one company – G-III Apparel Group (pg. 30) – broke out the risk of a trade war separately in its 10-K.

While only a dozen companies referenced a trade war in their 10-Ks, there are a couple of things to keep in mind. First, it’s possible that others that others may have addressed the risk using other terminology – e.g. “retaliatory tariffs” – which wouldn’t have been caught by my search. Second, many larger companies would have made their filings before the President fired what may turn out to have been the trade war’s first volley on March 1st.

Enforcement: SEC Targets the Man Who Traded Gretzky

If you’re not a hockey fan, the name Peter Pocklington probably doesn’t mean much to you. But if you are, you’ll always remember him as the man who traded Wayne Gretzky to the Los Angeles Kings. That decision earned Pocklington the undying enmity of many Edmonton Oilers fans and – at least temporarily – the title of “the most hated man in Canada.”

Apparently, the SEC’s not too fond of him either. Last week, the agency announced an enforcement action alleging that Pocklington, a convicted felon, concealed his ownership & control of a company from investors in a private placement.

I’m not an Oilers fan, so I don’t have a dog in this fight – like any good citizen, I simply hope that justice prevails. On the other hand, if this was Art Modell. . .

Warm Remembrances: A Farewell to Fred Cook

Here’s a note from Broc: I’m sad to report that Fred Cook passed away last week. Widely considered “the Dean” of the compensation consulting world, Fred was much more than just a genius. Warm, kind – always with a sparkle in his eye. I was pretty new to the executive pay world when I launched CompensationStandards.com and our annual “Proxy Disclosure Conference” fifteen years ago – but Fred was more than willing to spend time with me and explain the basics. When I last saw him two years ago, he still seemed so young – so eager to share.

Fred always talked truth. And with his vast experience, he could give the proper perspective to what makes sense – and what doesn’t. Take some time to find out for yourself – this speech by Fred that we transcribed in 2005 still can provide numerous valuable learning lessons. We will miss you Fred!

Fred was married for 54 years and raised three daughters. Here’s an excerpt from Fred’s obituary in the NY Times:

Fred had a lifelong passion for the outdoors and physical fitness, completing many marathons without once training on a treadmill, and climbing the 46 High Peaks in New York State’s Adirondack Mountains. He climbed many of those peaks multiple times, in both summer and winter. He particularly loved introducing his family and friends to the Adirondacks he loved so much, with large family reunions, college reunions, hikes to swimming holes, outdoor hot tub soaks, and trips with his granddaughters up some of those same High Peaks. In life as in business, he loved to create traditions and share his passions.

John Jenkins

April 6, 2018

Non-GAAP Measures: A Roadmap for Audit Committees

There’s still room for improvement in the presentation of non-GAAP measures – and the “Center for Audit Quality” is here to help. The CAQ’s “roadmap” is intended to support audit committees’ oversight of non-GAAP reporting – specifically, to make sure that the company’s non-GAAP measures are a balanced representation of company performance. It identifies key discussion topics, clarifies the external auditor’s role, and suggests three best practices:

1. Disclosure Controls: Non-GAAP measures should be subject to robust disclosure controls. Establishing disclosure controls specific to non-GAAP measures could enable companies to mitigate risks and support sound decision making about their reporting. The disclosure controls should be documented and robust enough to facilitate testing of the controls. Roundtable participants emphasized that disclosure controls could drive more consistency and transparency into preparation and presentation of non-GAAP measures.

2. Non-GAAP Policies: Management representatives shared that they have established policies that provide a set of guidelines to follow when preparing and presenting non-GAAP measures. These policies can help in making decisions on the treatment of new transactions or events within non-GAAP measures that the company presents. Also, having policies in place can help promote consistency in the measures that are presented and the way they are calculated. While not all companies have the same policies, participants cited having non-GAAP policies as a valuable tool to ground discussions and decisions related to non-GAAP measures.

3. Audit Committee Disclosure: Few, if any, companies currently disclose their non-GAAP policies. There was no consensus regarding whether disclosure of the company’s non-GAAP policies – or simply disclosing that the company has a non-GAAP policy – would be a good practice. However, given the current regulatory environment and the fact that non-GAAP measures are important to investors and are central to their decision making, there could be benefits to an audit committee voluntarily disclosing that the company has non-GAAP policies (but not necessarily the relevant details of those policies). Such disclosure could demonstrate to investors the importance of this information to the audit committee and that policies are in place to support the metrics being consistent, transparent, and comparable.

The “roadmap” is just the latest resource the CAQ has published on this topic. To learn more about non-GAAP measures – and the audit committee’s role in overseeing them – visit our “Regulation G” Practice Area. Also check out this blog from Cooley’s Cydney Posner.

Meanwhile, check out this MarketWatch article about how PwC faces the largest-ever auditor malpractice damages verdict…

More on Fitbit’s “Unreal” Tender Offer

Last year, Broc blogged about someone filing a fake Schedule TO-C on Fitbit’s Edgar page. The SEC has now announced that the guy behind it was sentenced to two years in prison. Remember, this was for $3k in profit. Crime really doesn’t pay…

Pay Ratio: What the First 1000 Filings Show

Broc recently blogged this on CompensationStandards.com: ProxyInsight’s Seth Duppstadt reports that over 1000 proxies with pay ratios have been filed so far – the 4 highest ratios are 2818, 2526, 2483 and 2028. Wonder how those companies will fare with say-on-pay this year?

You will want to see this Pearl Meyer blog entitled “Median Employee Pay Not Quite the Spectacle Anticipated.” Deb Lifshey reports “the average of employees identified at median is nearly $75K, which is larger than many expected.” Here’s another excerpt from Deb’s blog:

Not surprisingly, the highest average median pay, based on data collected thus far, is found within the utility sector at around $151K, with energy ($107K) and real estate ($104K) following a distant second and third. Industries at the lower end of averaged median employee pay are consumer discretionary ($42K), consumer staples ($44K) and industrials ($60K).

Surprisingly, the highest average median pay falls in a middle range of company size by revenue. It is larger for companies with revenues between $1B to $3B, ($82K), as compared to those companies with revenues smaller than $1B or larger than $3B.

Companies with fewer employees also had higher average median pay. Those with under 1,500 employees have an averaged median around $98K, compared to those with over 20,000 employees, where the average median is about $58K.

Also check out the latest from the many pay ratio compilations we have posted in our “Pay Ratio” Practice Area on CompensationStandards.com – including this one from Willis Towers Watson entitled “Comparing Pay Ratios: What the First 200 Filings Show.” Finally, it’s your last chance to obtain a 20% early bird discount on our “Pay Ratio & Proxy Disclosure Conference.” Deadline is next Friday, April 13th…

Liz Dunshee

April 5, 2018

Non-GAAP: Two New “Business Combination” CDIs

Yesterday, Corp Fin issued two new CDIs about non-GAAP financial measures that are used in connection with business combinations. They’re a follow-on to CDI 101.01 – which we blogged about last fall. This Wachtell Lipton memo provides an overview (also see this Cooley blog):

While CDI 101.01 helped address the recent spate of frivolous litigation claiming that projections disclosed to explain the assumptions underlying a financial advisor’s fairness analyses require GAAP reconciliation, plaintiffs’ lawyers subsequently seized on the fact that the CDI did not explicitly clarify whether the GAAP reconciliation requirements apply to projections shared with bidders or the board and opportunistically continued to pursue weak disclosure claims.

The underlying logic of the initial CDI plainly applies to these circumstances too: disclosure of internal forecasts to bidders or the board is not intended to communicate performance expectations to investors, and reconciling them to GAAP is neither useful nor required. Corp Fin has now helpfully confirmed that the same considerations animating the initial CDI extend to these additional factual circumstances.

SEC Impersonators: “This Is What Fraud Sounds Like”

Scammers impersonating the SEC aren’t something new (here’s a blog about one such scam). Yesterday, the SEC issued a warning – along with a one-minute audio recording – about SEC impersonators who are pretending to execute trades in an attempt to dupe people into giving them money or account info. Crazy stuff. Here’s an excerpt:

“The audio recording is what fraud sounds like,” said Lori Schock, Director of the SEC’s Office of Investor Education and Advocacy. “We included the recording in our Investor Alert so investors can hear the lies and high pressure tactics imposters use to cheat potential victims out of their money.”

Transcript: “Conduct of the Annual Meeting”

We’ve posted the transcript for our recent webcast: “Conduct of the Annual Meeting.”

Following up on Broc’s blog about the passing of Julie Yip-Williams, there will be a memorial service for Julie on Saturday, May 5th at 5:30 pm, at St. Ann & Holy Trinity Church (157 Montague St, Brooklyn). In lieu of flowers, her family requests that memorial contributions be made to the “Colorectal Cancer Alliance” in Julie’s name.

Liz Dunshee

April 4, 2018

Allstate’s Novel “Prosperity Report”

This “Prosperity Report” from Allstate looks novel. It’s an 11-page document that is positioned before the proxy statement. The full document is: Prosperity Report, Letter from Independent Directors, Proxy Statement, Financial Report – the whole Allstate story under one hood. The “Prosperity Report” focuses on the company’s long-term goals, purpose & role in society.

The thing feels like “BlackRock Catnip.” It’s basically a human capital sustainability report (which is a priority for BlackRock, as noted in this blog) – and yes, BlackRock is the company’s largest holder. Another way to look at it perhaps is as an innovative expansion of the CEO’s “Letter to Shareholders” that typically kicks off the glossy annual report. Whatever your view, you have to admit that Allstate doesn’t slack on its proxy materials. You might recall Broc’s blog from last year, claiming that their proxy statement was one of the best…

Transcript: “The SEC’s New Cybersecurity Guidance”

We’ve posted the transcript for our recent popular webcast: “The SEC’s New Cybersecurity Guidance.”

Last Call for Early Bird Registration! Our “Pay Ratio & Proxy Disclosure Conference”

Time to act on the registration information for our popular conferences – “Pay Ratio & Proxy Disclosure Conference” & “Say-on-Pay Workshop: 15th Annual Executive Compensation Conference” – to be held September 25-26 in San Diego and via Live Nationwide Video Webcast. Here are the agendas – 20 panels over two days.

Early Bird Rates – Act by April 13th: Huge changes are afoot for executive compensation practices with pay ratio disclosures on the horizon. We are doing our part to help you address all these changes – and avoid costly pitfalls – by offering a special early bird discount rate to help you attend these critical conferences (both of the Conferences are bundled together with a single price). So register by April 13th to take advantage of the 20% discount.

Liz Dunshee

April 3, 2018

ISS Updates 15 Policy FAQs

Oddly late for the proxy season, ISS updated its “FAQs on US Voting Procedures” late last week (changes are highlighted in yellow). In comparison, these FAQs were updated last proxy season in late February (arguably also late for those grappling with the proxy season). As noted in this Steve Quinlivan blog, the updates relate to:

– When are ISS’s proxy reports issued?
– How and when will ISS change a vote recommendation in a proxy alert?
– How can a company request engagement with the U.S. research analysts?
– When is the best time to request an engagement?
– What topics are generally discussed in engagements regarding non-contentious meetings?
– Is there a blackout period for engagement with research?
– What exceptions to the attendance policy apply in the case of a newly-appointed director?
– Proxy access proposals: How will ISS evaluate a Board’s implementation of proxy access in response to a majority-supported shareholder proposal?
– How will ISS apply the new 2018 policy whose previously-grandfathered poison pills will be expiring shortly?
– How do companies terminate poison pills prior to the expiration date?
– Does ISS still consider deadhand or slowhand provisions problematic?
– What if a company adopts a poison before the company goes public?
– Removal of Shareholder Discretion on Classified Boards
– Which types of charter/bylaw adoptions are likely to result in continued adverse voting recommendations?
– What is the purpose of the Governance Failures Policy?

Congress Boosts Edgar Funding – SEC May Move HQ

Over the past year, Broc has blogged repeatedly about the importance of Edgar – and its ongoing problems. So we had our fingers crossed when the SEC’s proposed budget for fiscal 2019 included requests for technology modernization & cybersecurity.

And now, the omnibus spending bill that’s supposed to fund the government for the balance of fiscal 2018 increases the SEC’s funding for IT initiatives by a cool $45 million (see pg. 231). There’s also $244 million available to relocate the SEC’s headquarters – a notion that has been floating around for a few years (see this blog) and that the GSA started more seriously pursuing last year.

What’s not in the budget? Well, page 240 says the SEC is prohibited from using funds to finalize, issue or implement any corporate political contributions disclosure requirement (something that’s been stipulated in the past few budget bills). And as far as I can tell, the budget doesn’t permanently rescind the SEC’s Dodd-Frank reserve fund – an idea that was discussed last year. Overall, the SEC’s $1.6 billion budget has remained essentially flat since 2016.

Dodd-Frank Reform: Hensarling Pressures Senate to Negotiate

Here’s an excerpt of this blog by Steve Quinlivan about the “Crapo bill” that the Senate has already passed:

The future of the bill in the House is uncertain. House Financial Services Committee Chairman Jeb Hensarling (R-TX) is seeking to include a “bucket of bipartisan bills” in the legislation which previously passed the House. In a TV interview, Representative Hensarling said: “We have called on the Senate to negotiate. Otherwise, the bill that the Senate passed – which is sitting on the Speaker’s desk – is going to remain on the Speaker’s desk until and unless the Senate negotiates. We are trying to negotiate in good faith. They have to give us some reason –you know, Maxine Waters voted for roughly half the bills we’re trying to negotiate with the Senate….so somebody needs to explain to me why they can’t accept this legislation.”

Some of the provisions Representative Hensarling is seeking to include are discussed in this Forbes article.

Liz Dunshee

April 2, 2018

Filing Mistakes: April Fools Edition

Over the years, Broc has blogged about mistakes made in filings (here is one such blog). Members are kind enough to send us good stories about mistakes they’ve seen in SEC filings. Here are a few new ones (please send your own stories – we’ll keep them confidential unless you tell us otherwise):

– That time Riley needed to update the beneficial ownership table (pg. 19)

– The prospectus that included a note to fire the lawyers – this could be an urban legend, since we haven’t been able to find it on Edgar

– The SEC’s updated Form 10-K – which until recently included a box for “Emerging growth compnay” – another reason to use our Word template

I live in fear of internal notes making it into filings – always do a “ctrl+F” search for brackets, all team member names and NSFW words before giving the go-ahead!

Best Pay Ratio Disclosure to Date!

Hilarious item on the NASPP blog yesterday from McLagan’s Ryan Gildner – here’s an excerpt:

The newly formed Data on Ratio Comparison Society (D.O.R.C.S) is pleased to announce preliminary results from a groundbreaking ongoing study of CEO pay ratio disclosures. According to Ryan Gildner, president of the Society, “This is the first study of its kind and uses an unprecedented innovative approach to evaluate the content of CEO pay ratio disclosures. We hope our data will provide a new perspective on this controversial disclosure and lead to a more complete understanding of its value.”

Using a proprietary 16-point qualitative analysis, the Society has identified the following disclosure to be the best disclosure to date:

As required by Item 402(fu) of Regulation S-K, we are providing the following information:

For fiscal 2017, our last completed fiscal year:

– The number of words comprising the CEO Pay Ratio Regulation (Item 402(u) of Regulation S-K) is 2,933.
– The number of words comprising the Compensation Discussion and Analysis Regulation (Item 402(b) of Regulation S-K) is 1,282.

Our April Eminders is Posted!

We have posted the April issue of our complimentary monthly email newsletter. Sign up today to receive it by simply inputting your email address!

Liz Dunshee

March 29, 2018

Blockchain: Bonanza for the Big 4?

We’ve all heard the mantra that blockchain is a disruptive technology that will turn entire industries upside down, including  legal services and public accounting.  Well, according to this Bloomberg blog, the big winners of disruption in the accounting industry will be  – wait for it – the Big 4!

Wait – what?  Yup, that’s what it says. This excerpt notes that the Big 4’s key advantage is their technology infrastructure:

As a result of technology transforming the accounting profession, “If you look at the breakdown of the profession over the next five to eight years you are going to see much more consolidation than we have seen in the past. The top four are going to be acquiring some of those in the next twenty firms. Auditing is going to be done by firms with far more technical ability than we have seen in the past. I think a large number of firms are going to disband,” said Richardson.

Translation? Regardless of your firm’s aggregate technical knowledge in auditing procedures and regulatory guidance, if you don’t have the technology systems in place, or are shortly behind in development, you simply won’t be able to keep pace with those who do.

As the accounting profession migrated from a paper and pen to fingers and spreadsheets, there was a element of instability that rocked the industry. The transition to nodes and blocks will be even more uncomfortable, but the ultimate beneficiaries will remain the same. Expect another generational wave of “Big Four” dominance in the accounting sector, even in a blockchain disrupted universe. If anything, it is another layer of concrete on top of a foundation that never seems to crack.

So, in the accounting profession, the results of this revolution may end up looking a lot like many others before it – “Meet the new boss. Same as the old boss.”

Big Data: Facebook Sells User Data – But Edgar Gives it Away!

Facebook’s in the hot seat these days for its practices regarding user data – but move over Mark & Sheryl, because it turns out that Edgar just might be a gold mine for data harvesters too.  According to this Matt Levine column, a new study reveals that not only can you review a company’s SEC filings, but you can often find out who else has taken a peek. Here’s an excerpt:

But here’s another wild thing about this paper: You can go find out which hedge funds accessed which documents on Edgar! I mean, that seems wild to me, but the authors’ literature summary mentions several other papers that use the same technique. In each case researchers use public records to figure out which hedge funds own which IP addresses, and then match the IP addresses to Edgar traffic logs that the SEC makes available.

The Edgar logs are posted quarterly with a six-month lag, and you can’t necessarily match up every hedge fund with an IP address, so you can’t find out, say, what companies Dan Loeb or Bill Ackman are looking at today. But you can at least find out what companies some hedge funds were looking at a year ago, and what sort of research they did. It might tell you interesting things about their investing processes.

I had no idea that you could do that, and I doubt many other people did either.  But whether the info is dated or not, in an era where everyone’s an activist target and hedge funds rely so much on stealth, is there any reason that companies shouldn’t put their big data folks to work crunching those traffic logs?

ESG: 85% of S&P 500 Issue Sustainability Reports

According to this new report from the Governance & Accountability Institute, 85% of the S&P 500 published sustainability or corporate responsibility reports in 2017.  As this excerpt illustrates, that percentage has risen dramatically since 2011:

During the year 2011, just under 20% of S&P 500 companies reported on their sustainability, corporate social responsibility, ESG performance and related topics and issues;
– In 2012, 53% of S&P 500 companies were reporting — for the first time a majority;
– By 2013, 72% were reporting — that is 7-out-of-10 of all companies in the popular benchmark;
– In 2014, 75% of the S&P 500 were publishing reports;
– In 2015, 81% of the total companies were reporting;
– In 2016, 82% signaled a steady embrace by large-cap companies of sustainability reporting;
– And in 2017, the total rose to 85% of companies reporting on ESG performance.

John Jenkins

March 28, 2018

10-K/A: 13 Reasons Why

This Audit Analytics blog reviews the 13 reasons why (sorry, Netflix – I couldn’t help myself) companies amended their Form 10-Ks last year. Not surprisingly, the most common reason was a need to include Part III information due to an inability to get their definitive proxy materials on file within 120 days of the fiscal year end. In fact, these amendments accounted for 52% of total 10-K/A filings in 2017. In fact, here are the top 5 reasons for filing a 10-K/A:

– Part III information – 52%
– Signatures & exhibits – 8%
– Auditor’s consent – 7%
– Auditor’s report – 7%
– CEO & CFO certifications – 6%

Most of these reasons for amending involved pretty technical stuff – but there were some more problematic reasons for amending a 10-K as well. Modifications to disclosure controls & procedures or ICFR disclosures accounted for 5% of amended filings, while restatements accounted for 4%.

Reflecting in part the continuing downward trend in the number of public companies, a total of 340 10-K/As were filed last year – that’s a decline of nearly 20% from the roughly 420 10-K/As filed in 2016.

Lease Accounting: Fear & Loathing on “The Implementation Trail”

According to this recent Deloitte survey, all is not well on the path to implementation of FASB’s new lease accounting standard. With less than 9 months to implement the new standard, most public companies are still woefully underprepared.  Here’s an excerpt from the press release announcing the survey results:

Just 21.2% of finance, accounting and other professionals say their companies are “extremely” or “very” prepared to comply with the FASB’s and International Accounting Standards Board’s (IASB) respective new lease accounting standards, according to a recent poll from the Deloitte Center for Controllership™. That’s more than double the number expressing confidence from early 2016 (9.8 percent), when the standards were initially issued, but still relatively low as the deadline for adoption (Jan. 1, 2019 for U.S. publicly traded companies) draws closer.

Most survey respondents don’t think that the FASB’s recent efforts to ease the implementation process will make their lives easier as they work toward compliance. In fact, only 10% of respondents anticipate the FASB’s measures will reduce the amount of time and effort needed to implement the new standard.

Transcript: “Activist Profiles & Playbooks”

We have posted the transcript for the recent DealLawyers.com webcast: “Activist Profiles & Playbooks.”

John Jenkins

March 27, 2018

Spotify’s Non-IPO: Don’t Lock Me Up, Bro!

Spotify’s novel approach to the IPO process – and by that I mean, not having an IPO process – has attracted a lot of media attention.  Media reports dutifully check-off all the ways that Spotify’s direct listing differs from an IPO, but the one that I find most intriguing is the absence of a lock-up to prevent insiders from selling shares for 6 months after the deal.

Bloomberg’s Matt Levine writes that if this goes well, Spotify may inspire other unicorns to emulate many of the aspects of its non-IPO – even if they opt for the traditional IPO route.  This excerpt suggests that this may include leaning on the underwriters to forget about a lock-up and some other terms “near & dear” to bankers’ hearts:

More substantively, if you want to do an IPO but don’t want to lock up your existing shareholders from selling stock for three to six months afterwards, maybe you could say no to that too? Or if you want to do an IPO but don’t want to give the banks a “greenshoe” option to help them stabilize the shares? The banks will freak out about this and tell you that these are essential elements of the IPO process, and that eliminating them is risky and almost unprecedented. But if Spotify eliminated them and did fine, then why can’t you?

No lock-up? No shoe? “Oh brave new world that has such creatures in it!” Naturally, the push-back against Spotify’s assault on the citadel appears to have already started – check out the excerpt from this Forbes article:

Spotify’s direct listing with no lock-up seems to indicate that at least some of the insiders can’t wait to bail on this thing. That could mean that they don’t see a long-term future for the company (and maybe even the streaming delivery side of the music industry in general), or don’t think the prospect of an acquisition to be very high. Otherwise, they would have endured a traditional IPO along with its customary lock-up period without a blink of an eye, or at the very least imposed some sort of partial lock-up into the direct listing where only a certain percentage of stock could be sold.

So, depending on your point of view, Spotify’s non-IPO is either a bold strike at “Big IPO” or just an innovative new way for insiders to bail-out of an investment whose best days are behind it. However innovative Spotify’s approach may be, the reaction to it proves once again that “for every buyer, there’s a seller. . .”

Theranos: A Wake-Up Call for Private Companies 

Unless you’ve been in a coma, by now you’re aware of the SEC’s recent enforcement action against Theranos and two of its executive officers.  This recent blog from Kevin LaCroix says that the case has important lessons for unicorns:

The simple but important point that should not be lost amidst the more attention-grabbing aspects of this situation is that a private company and its executives can be held liable for violations of the federal securities laws. While there is nothing revolutionary or even new about this point, it is one that is often overlooked when distinctions are being drawn between private and publicly traded companies.

Private companies and their execs are every bit as subject to liability under the securities laws as their public company counterparts.  As Co-Director of Enforcement Steve Peikin put it in the SEC’s press release announcing the proceeding, “there is no exemption from the anti-fraud provisions of the federal securities laws simply because a company is non-public, development-stage, or the subject of exuberant media attention.”

Theranos: When Unicorns “Neither Admit Nor Deny” They’ve Gone Bad

Speaking of the Theranos press release, the SEC did one of the things that it does regularly when announcing settlements that just leaves me shaking my head.  The release alleges a “Massive Fraud”  and says that CEO Eleanor Holmes was stripped of control for “defrauding investors” in an “elaborate, years long fraud.”  Of course, several paragraphs – six but who’s counting? –  after this chest thumping comes the inevitable coda:

  “Theranos and Holmes neither admitted nor denied the allegations in the SEC’s complaint.”

You can count me among those who think that “neither admit nor deny” settlements are generally a good idea.  But when you throw around phrases like this and accompany them with a “neither admit nor deny” settlement, you set yourself up for the inevitable question – if it was so bad, why was this all you got?

Remember when Ohio State’s then-president Gordon Gee infamously remarked that the school’s desultory 13-13 tie with Michigan in 1992 was “one of our greatest wins ever?”  This isn’t quite at that level, but there’s a similar disconnect between rhetoric and reality here, and media reports like this MarketWatch article suggest that it undermines the Division of Enforcement’s credibility.

John Jenkins