"Broadridge Speaks: Demystifying E-Proxy’s Implementation"

Tuesday, August 7, 2007
 

Below is the link to the webcast (which was pre-recorded in advance so you can listen to the program now):

Access webcast in MP3 format now

As the SEC’s E-Proxy is now effective, many now realize how complex implementing this new initiative really is; see the comprehensive agenda below. Join these experts:

  • Maryellen Andersen, Vice President, Broadridge Corporate and Institutional Relations
  • Lyell Dampeer, President, Broadridge Financial Solutions
  • James O'Regan, Vice President, Broadridge Client Services

Among the topics of this program are:

  1. What are some of the key factors an issuer should consider when looking at e-proxy?
    1. Savings
    2. Voting requirements
    3. Timeline
       
  2. What new requirements does e-proxy place on the issuer?
    1. Timeline
    2. Document conversion
    3. Web hosting
    4. Fulfillment within a year after meeting date
    5. Decisions on print quantities
       
  3. What are some of the distribution options an issuer has using e-proxy?
    1. Hybrid “bifurcated” approach
    2. Foreign holder concerns
       
  4. What is Broadridge’s 'landing page' concept?
    1. Usability approach
    2. Functionality
    3. Lack of cookies
       
  5. How is the intermediary's perspective on e-proxy different from an issuer’s perspective?
    1. Job setup
    2. Notice creation and print (notice designed to maximize postal savings but doubles the number of print images)
    3. Preference database
    4. Material request processing: telephone, email, Internet; hard copy or electronic; this meeting or all meetings
    5. Fulfillment - before meeting, within 3 business days
    6. Management and reconciliation of dual processing streams within same job
    7. Level of development effort
    8. Investment must be made regardless of adoption rates by issuers, which is expected to fluctuate over time
       
  6. What is the beneficial fee structure?
    1. NYSE fee levels
    2. Incremental fees to reflect incremental work effort
    3. Specific fee elements and the stepped pricing
       
  7. How were these fees arrived at?
    1. Analysis of costs
    2. Estimate of adoption and fulfillment rates
    3. Ensure savings opportunities for most issuers
    4. Assessment of risks
    5. Alignment of interests of issuers, intermediaries, shareowners and agents
       
  8. Do you have any observations about the universal e-proxy adopting release?

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